MG Motor Shores Up India Game Plan


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Akash1886

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MG Motor India introduces Disinfect and Deliver Program
--- The carmaker has also completely digitised the process of bookings and delivery of MG cars
New Delhi, March 22, 2020:
Committed to providing its customers a healthy and safe experience, MG Motor India today announced its Disinfect and Deliver initiative which ensures car deliveries and test drive at home to customers under a complete sanitised process. Furthermore, the staff at its dealerships is taking all necessary steps to ensure that the service workshops and showrooms are completely sanitised. All delivery and test drive vehicles are being swabbed with disinfectant before delivery at customers’ homes. The company is also taking necessary preventive measures to make a safe environment for dealership employees in order to ensure their health and well-being.

Speaking on the announcement, Gaurav Gupta, Chief Commercial Officer, MG Motor India said, “At MG Motor India, it’s a human thing to look out for each other. As a responsible organisation, we are committed towards the safety and health of our customers, dealer partners, dealer staff and employees. In times like these, ensuring the well-being of people that we care about becomes paramount. Safety being our topmost priority, through the Disinfect and Deliver Program our focus is to sanitise throughout the value chain. Thus, we will have limited staff to support essential and emergency services during this period. We regret any inconvenience caused to our customers in advance. However, we will try our level best to satisfy our customers as always.”

The carmaker has also completely digitised the process of bookings and delivery of MG cars, enabling its customers to book their HECTOR and ZS EV online and get them delivered at their doorstep. Customers can log on to www.mgmotor.co.in, to book their desired vehicles, and confirm delivery-related details.

Its customer contact centre (Pulse Hub) executives continue to operate from their homes 24/7 while providing emergency customer services like Roadside Service Assistance (RSA). Only need-based staff is being deployed at dealerships at different intervals to ensure their health and safety.

About MG Motor India
Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has thousands of loyal fans, making it one of the world’s largest clubs for a car brand. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has its car manufacturing plant at Halol in Gujarat.
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Akash
 
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Woah.. Excellent initiative.

I have been getting emails from various manufacturer (of cars i currently own and the ones i owned previously). While i appreciate the fact that they have been making an outreach as to how the operation have been affected and that we should be looking out for each other, a statement like what MG motors has released is what would have comforted me the most, as a customer. I am not aware if any other manufacturer in India is doing this but wish they follow the suit!
 
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question is when we have to maintain social distancing (sober way of saying quarantine) I wonder why MG motor is resorting to this ? why are they asking their employees to go meet people in the open. This doesn't fall under emergency/essential services. What are customers going to do with new cars when RTOs are being closed, and things under partial lockdown. its a good initiate but still don't call it responsible one.
 
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MG Motor India announces donation of Rs. 2 crore towards medical aid
New Delhi, March 25, 2020:
In this hour of crisis, we stand with the government of India to fight and overcome the spread of the pandemic of COVID-19. We understand that in this effort, the government of India would need huge resources. As a socially responsible organisation, MG Motor India today announced a donation of Rs. 2 crore for the government hospitals and health institutions providing medical assistance in Gurugram and Halol (Vadodara), where the carmaker’s facilities are located – to ensure the health and well-being of the medical staff and underprivileged sections of society.

While INR 1 crore contribution will come from the company directly, its employees have also pledged to donate another INR 1 crore. The contribution includes gloves, masks, ventilators, medicines and beds etc. depending on the particular requirement of the specific government hospitals and health institutions providing medical assistance in Gurugram and Halol (Vadodra).
Also as part of its commitment towards the safety and well-being of the staff at its dealerships and workshops, the carmaker is felicitating and advising dealers to ensure enhanced insurance cover for their 5000 employees across the country.

About MG Motor India
Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has thousands of loyal fans, making it one of the world’s largest clubs for a car brand. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has its car manufacturing plant at Halol in Gujarat.
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Akash
 
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MG Motor India registers sales growth; records increase in sales in March over February 2020
New Delhi, April 1, 2020
: MG Motor India today announced that it has recorded a total retail sale of 1518 units in March 2020. This includes 116 units of ZS EV, the country’s first pure electric internet SUV, and 1402 units of the HECTOR.

Commenting on the sales performance during the month, Rajeev Chaba, President & Managing Director, MG Motor India, said, “Both MG Hector and MG ZS EV have made a mark in the Indian car market. Despite supply chain disruption globally, MG Motor continues to serve its customers. In February, our sales were impacted due to the disruption, while the situation improved during March before the lockdown was announced, resulting in the shutting down of our manufacturing plant.”

“Our current focus is on the health and well-being of our employees and their families, as well as the society at large. In this pursuit, we have also announced INR 2 crore grant towards procuring gloves, masks, medicines, ventilators, and beds; and are working closely with the local administration in Gurugram and Halol (Vadodara) to support their requirements,” Mr. Chaba added. Despite the ongoing situation, the carmaker has assured its employees that there would be no layoffs and all payments to suppliers and vendors alike would be completed on time.

The carmaker, which initiated the ‘Disinfect and Deliver initiative to sanitize cars and ensure a near-zero contact with customers, before the lockdown was imposed, has decided to formalize this as a permanent process across the company after the lockdown is lifted.

With zero stock of BS-IV units of the HECTOR across its dealerships and its factory, the carmaker has recently started production of BS-VI variants, however, it currently has very low BS-VI inventory at its dealerships and its manufacturing facility in Halol.

About MG Motor India

Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has several thousands of loyal fans. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has commenced its manufacturing operations at its car manufacturing plant at Halol in Gujarat.
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Akash
 
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MG Motor announces the Affordable Ventilator Challenge under its MG Developer Program & Grant to fight COVID-19

To offer a grant of INR 10 lakh to the winning design and prototype

New Delhi, April 2:
Furthering its commitment to serving the community at large, MG Motor India has today started the hunt for a quick-to-produce ventilator design to serve the patients affected by COVID-19.

Post evaluation by a team of medical experts, the best ventilator design concept will receive a grant of INR 10 lakh from MG Motor India. The carmaker will also provide production support for the proposed ventilator prototype at its Halol manufacturing facility to ensure swifter market deployment.

Commenting on the initiative, Mr. Rajeev Chaba, President & MD – MG Motor India, said, “The COVID-19 pandemic has given rise to a dire need of ventilators to take care of the growing number of patients. There is an extreme shortage of ventilators in the country and those available are very expensive for mass adoption. As a responsible corporate citizen, MG Motor India is committed to fighting this pandemic. Incentivizing medical innovation through a financial grant to the most viable prototype is the most effective channel to do our bit for the community.”

The carmaker has called for submission of these entries under the MG Developer Program & Grant on its website: World of MG | MG Afforadable Ventilator Challenge | MG Motor India. In keeping with the critical need for swift deployment of affordable ventilators, the last date of submitting applications is April 15, 2020.

The MG Developer Program & Grant, launched in September 2019, is a novel initiative undertaken by MG to nurture innovative ideas in the automotive space.

About MG Motor India

Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has thousands of loyal fans. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has commenced its manufacturing operations at its car manufacturing plant at Halol in Gujarat.
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Akash
 
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MG Motor India to provide sanitised and safe living to its female associates; plans a 100-member women’s hostel
Located just 5 kms away from the carmaker’s manufacturing unit in Halol near Vadodara, the facility to ensure the safety and wellbeing of its female associates

New Delhi, April 9, 2020
: Underlining its focus on ensuring the safety and security of its employees, MG Motor India is planning a 100-member female associate’s hostel near its manufacturing facility in Halol. Located around 5 kilometers from the carmaker’s manufacturing unit, the hostel will provide accommodations to MG’s associate-level female employees along with housekeeping, food, and transportation facilities etc. and will be operational soon.

With female associates accounting for more than 31% of its workforce, MG Motor India boasts the best diversity ratio within the Indian automotive industry – a number that it strives to increase in the future. The new hostel facility aims to provide safe, sanitised, and hygienic living spaces to its female associates. Through this move, MG also aims to significantly enhance the contribution of female associate at its Halol plant.

Speaking on the facility, Rajeev Chaba, President & Managing Director, MG Motor India, said, “With the world facing an unprecedented crisis, it becomes imperative for employers to ensure that their employees are healthy, safe, and secure. Our new 100-member hostel will provide safe, sanitised, and comfortable living spaces to our female associates. The aim is to ensure that our female associates have complete peace of mind as far as their physical wellbeing is concerned. It will also bolster our diversity ratio and further strengthen our ecosystem for female employees.”

As a future-ready organisation, MG Motor India has set industry benchmarks across multiple parameters. With a focus on the key pillars of diversity, innovation, and community, the automaker is in the process of building a strong base for its future operations.

As part of its commitment to serve and support the society around where it is based, MG Motor India continues to empower communities close to its base of operations in Gurugram and Halol, in whichever way it can. Considering the current COVID-19 pandemic, MG has been offering unprecedented support to affected communities.

The carmaker has donated 20 ventilators to healthcare institutions in Gurugram to combat the coronavirus threat and has also partnered with Compass Group India to distribute 12,000 food packets to the migrant and daily-wage workforce in the city. Furthermore, the carmaker recently distributed more than 350 Health and Hygiene Kits in Godhra and Panchmahal. It has previously distributed PPE kits, Surgical Masks, Gloves, Sanitizer, Sanitizer Sprayers, and Ration Kits to the Superintendent of Police in Vadodara and Gujarat Rural to support Police Personnel and the local community in the region.

About MG Motor India
Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has thousands of loyal fans, making it one of the world’s largest clubs for a car brand. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has its car manufacturing plant at Halol in Gujarat.
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Akash
 
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MG Motor India explores industry-leading cabin sterilisation technology for its cars to battle COVID-19
Joins hands with Medklinn to explore its patented CerafusionTM technology to deliver a cleaner and safer in-car experience
New Delhi, April 16, 2020
: MG Motor India has recently partnered with Singapore-based Medklinn to explore natural sterilisation of cabin air and surfaces in its cars. The carmaker will evaluate the viability of installing CerafusionTM , Medklinn’s patented cabin sterilisation technology, in its India products, the HECTOR and the ZS EV.

A unique and game-changing innovation, CerafusionTM technology enables complete disinfection and sterilisation of the car’s cabin, ensuring the health and well-being of passengers. It leverages active oxygen to sterilise allergens, pollutants, and microbial organisms – naturally and without any chemicals. Not only does the solution eliminates bacteria, mould, yeast, and viruses from the air within the cabin, it also sterilises its various surfaces.

The industry-leading cabin sterilisation technology is a much-needed intervention and in sync with such developments, MG’s latest initiative underlines its focus on staying ahead of the market’s evolutionary curve as an industry pioneer and tech leader through a proactive, agile, and innovation-led approach. The association with Medklinn also reiterates the carmaker’s commitment to ensuring the highest levels of safety and well-being of its customers.

Speaking on the association, Rajeev Chaba, President and Managing Director – MG Motor India, said, “As part of our commitment to innovation and safety, we are partnering with Medklinn, one of the top global players in this domain, to explore world-class cabin sterilisation solution in our vehicles. We are pro-actively looking to deploy HVAC system-based cabin sterilisation and disinfection technology. We will continue to work towards developing safer mobility experiences and services for our customers while providing them with a cleaner and safer in-car environment. As a future-forward brand, this initiative also highlights our readiness for the ‘new normal’ in the post-pandemic world.”

Peter Tham, CEO – Medklinn, said, “An overwhelming percentage of pollutants often gravitates to various surfaces within the car’s cabin. Our patented CerafusionTM technology comes as the most uniquely equipped decontamination solution to address and resolve this issue. We are delighted to partner with MG, a forward-looking and innovative automotive brand, and are confident that our solution will give customers the peace of mind by ensuring that they are safe and protected in their MGs.”

MG has taken strong measures to combat the impact of the COVID-19 on its customers. The carmaker has recently launched a Disinfect and Deliver initiative to ensure car deliveries and test drives at customers’ homes under a completely sanitised process. The staff at its dealerships have also been trained to take all the necessary steps to ensure that the service workshops and showrooms are completely sanitised.

About MG Motor India

Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has thousands of loyal fans, making it one of the world’s largest clubs for a car brand. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has its car manufacturing plant at Halol in Gujarat.

About Medklinn
Medklinn Air+Surface Sterilizers have been proven and tested scientifically to help eliminate 99.9% of all known bacteria, viruses, moulds and harmful pollutants, reducing the risk of cross infections. CerafusionTM technology is a game-changer in the in-cabin sterilisation space. It scores highly in all microbial testing, is easy to use and integrate, and highly scalable. Its off-drive cycle ensures maximum sterilisation through a ‘Booster’ mode at proven effective ozone concentrations, while the drive cycle provides continuous sterilisation of air and surfaces at internationally established safe ozone concentrations.
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Akash
 
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MG Motor India to provide 100 HECTORs for safe travel to frontline warriors
New Delhi, 22 April 2020
: Further extending its helping hand during the COVID-19 crisis, MG Motor India is providing 100 MG HECTORs to doctors, medical staff, police and local government officials for community service across the country, till the end of May 2020. MG Motor UK has also committed to providing 100 MG ZS EVs to the NHS agencies throughout the UK to fight COVID-19 Pandemic.

In India, the carmaker will provide 100 HECTORs free-of-cost to support the national effort to overcome COVID-19. All the cars would be provided along with fuel and drivers and will be used to ensure that the key stakeholders in this crisis, such as doctors, medical staff, police and local government authorities can travel safely as the Indian government intensifies its battle against COVID-19. The cars will be supplied via MG’s nationwide network of dealers during the lockdown as per state government rules.

The carmaker will follow the recently introduced ‘MG Disinfect and Deliver’ process to deploy these 100 HECTORs for the national service.

MG Motor has been offering support to communities during the current pandemic situation. The carmaker has donated ventilators and distributed Health and Hygiene Kits, PPE kits, Surgical Masks, Gloves, Sanitizers, Sanitizer Sprayers, Food and Ration Kits to combat the coronavirus threat.

About MG Motor India

Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has thousands of loyal fans, making it one of the world’s largest clubs for a car brand. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has its car manufacturing plant at Halol in Gujarat
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Akash
 

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MG Motor releases new song asking people to #StayHome


The song was uploaded on MG Motors India’s official youtube page and the song is called ‘Raftaar Wahi Hogi’. The song is all about lifting up the spirits of people who have been locked inside their houses due to the ongoing situation. The song is trying to motivate the people and giving them hope that things are going to be alright. It tries to convey message that the together we can fight against this virus by standing together, while being apart. The video shows all the things that we did during this lockdown like clapping and lighting lamps to cheer the medical and healthcare staffs, police officers and everyone who is involved in the Corona virus relief work.

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MG Motor India joins hands with MAX Ventilator to increase ventilator production
Gurugram, April 29, 2020
: MG Motor India has joined hands with Vadodara-based MAX Ventilator, a part of A.B. Industries. Founded in 1995, A.B. Industries has been manufacturing ventilators for the past 25 years. Max Ventilator is among the top 25 ventilator brands in the world and caters primarily to the private hospitals.

This collaboration is focussed on assisting the overall production of ventilators by addressing specific areas of the supply chain, IT system and manufacturing processes. The production capacity would be increased five times to 300 ventilators per month in Phase I which should be completed within next 8 weeks. In Phase II, the production capacity can be enhanced up to 1,000 ventilators per month, depending upon the demand, especially from the government hospitals to help meet the shortage of the life-saving medical devices in the country.

Speaking on the association, Rajeev Chaba, President & Managing Director, MG Motor India, said, “At MG, we are committed to supporting our country’s fight against Covid-19 crisis. We understand that ventilators are the most critical requirement at this time, and we would do our best to enhance ventilator production. The collaboration comes as a result of aligned core values of both organisations and is designed to work towards the common goal of serving the communities around where our operations are based”

Ashok Patel, MD of A.B. Industries – MAX Ventilator, said, “In such times of need, it is an admirable thing for all those capable to come forward and help in some way. As a manufacturing company of respiratory ventilators, this collaboration with MG Motor will help us to scale up the production with our teams working together hand in hand. Collaborations like these will guarantee that we meet the requirements to treat the rising COVID-19 cases in India.”

About MG Motor India

Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has thousands of loyal fans, making it one of the world’s largest clubs for a car brand. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has its car manufacturing plant at Halol in Gujarat.

About A.B. Industries

A.B. Industries is a Gujarat based organisation with Manufacturing and R&D base in Vadodara. It is a leading indigenous ventilator manufacturing company, focused on improving people's lives through meaningful innovation since 1995. With Quality & Excellence in Innovation being the spirit of the company; it has an installation base of 8000 plus ventilators in government, non-government hospitals, healthcare facilities in India and in International Market of Malaysia, Sri Lanka, Dubai, Bangladesh, Turkey, Congo, Ethiopia, Papua New Guinea, Nepal & Kabul.
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Akash
 
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MG Motor India prepares for the New Normal
Gurugram; May 1, 2020
: MG Motor India, which reports only retail sales figures, has recorded zero retail sales for the month of April 2020, as its showrooms were closed due to nationwide lockdown.

The carmaker, which began operations and manufacturing on a small scale at its facility in Halol in the last week of April 2020, hopes that the production will ramp-up in the month of May and is working on the local supply-chain support. MG Motor India is gearing up for working as per new norms including sanitization and social distancing. In the current scenario, its prime focus remains on health, well-being and training of its entire workforce including dealer employees, on new SOP. The company continues to serve the communities around where it operates, in every possible way it can.

About MG Motor India
Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has thousands of loyal fans, making it one of the world’s largest clubs for a car brand. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has its car manufacturing plant at Halol in Gujarat.
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Akash
 
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MG Motor India plans to sanitise 4000 police vehicles at its service stations across India

Gurugram, May 4, 2020
: Committed to serving the community, MG Motor India is undertaking the complete car sanitisation including fumigation, car wash, cabin refresh and sanitisation of high touch points (Interior and Exterior) of Police vehicles. Under this initiative, the carmaker aims to sanitise up to 4,000 police vehicles across India at its service stations, free of cost, starting 4th May 2020.

To ensure utmost care and safety of car occupants, in an industry first initiative to support police, MG Motor India has started fumigation of the vehicle cabins as part of the overall sanitisation initiative. The technique uses vapours and sanitises the vehicle’s complete interiors including disinfection of the car’s interior surfaces across corners, removing micro - organism and other particles.

Speaking on the initiative, Rajeev Chaba, President & Managing Director, MG Motor India, said “We understand the risks undertaken by the police department especially in these tough times. In our endeavour to support them, we are going the extra mile with fumigation of police cars, which ensures complete disinfection of the vehicle’s cabin. The fumigation process ensures that these frontline warriors do not have to wait for long as their vehicles get sanitised and prepared for the next trip. We are thankful to our dealers who have stepped forward to support MG Motor India in this initiative. They will work with the local police authorities under advanced safety protocols to carry out the complete sanitisation of police cars irrespective of the brand, at their service stations till the end of May 2020.”

MG Motor India has also partnered with top car-detailing agencies (3M & Wuerth) to support complete car sanitisation including exteriors and interiors. These initiatives ensure a completely safe and protected experience for the occupants.

MG Motor India continues to focus on sanitised car deliveries via the ‘Disinfect and Deliver’ initiative. The carmaker has also tied up with Singapore-based Medklinn to explore natural sterilisation of cabin air and surfaces in its cars. MG Motor India believes that the complete car sanitisation including fumigation, car wash, cabin refresh will be very crucial in the new normal.

To know more about the fumigation process, click here

About MG Motor India
Founded in the UK in 1924, Morris Garages vehicles were world-famous for their sports cars, roadsters, and cabriolet series. MG vehicles were much sought after by many celebrities, including the British Prime Ministers and even the British Royal Family, for their styling, elegance, and spirited performance. The MG Car Club, set up in 1930 at Abingdon in the UK, has thousands of loyal fans, making it one of the world’s largest clubs for a car brand. MG has evolved into a modern, futuristic and innovative brand over the last 96 years. MG Motor India has its car manufacturing plant at Halol in Gujarat.
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Akash
 

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MG Motor India Launches Mobile App For Buying, Service Needs



In an effort to provide a contactless sales and service experience MG Motor India has released a new mobile application which lets the customers enjoy a host of services right from the comfort of their homes. Through the My MG app they can book a new car and also track its booking right from production to final delivery. The Know Your car feature on the app also provides information on warranty coverage, car protection plans and has a digital manual about car features. Signup process is done thorough Mobile and OTP and the vehicle details are added automatically based on customers mobile number.

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MG Shield+ program launched for Hector, ZS EV owners, buyers

mg-shield-hector-zs-program-2.jpg

MG Shield+ programme is a detailed and comprehensive, and outlines sales and service initiatives. The premise of Shield+ focuses on contact free tech, doorstep delivery of services, and enhanced sanitization. With contact free technology, MG stresses further on voice interaction.

mg-shield-hector-zs-program-1.jpg

MG VPHY is designed for voice-guided vehicle demos. Customers visiting a showroom will be guided by automated voice instructions. MG Hector and ZS EV walkarounds at showroom are facilitated with a QR code scan to receive voice-guided feature demonstrations.


When it comes to service, MG Motor India continues to introduce OTA (Over-The-Air) updates. In addition, customers can upgrade MG i-SMART infotainment system software themselves, thereby eliminating the need to visit a service station. Customers can access MGCare@Home to avail of several quick services including sanitization, disinfection, and fumigation through trained technicians at home.

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