That the XUV5OO has a stupid draw system & the bookings are closed for most of the months.
That is what I am trying to convey, given this opportunity, Aria should be doing nothing less that 1500+ units... but it isnt.
Oh Yeah, this also translates to increased numbers of scorpio as XUV is not accesible to people but we are seeing drop in scorp numbers. I dont know why there is a drop in its numbers.
Aria from its begining is doing such numbers, even before the launch of XUV, so how many numbers it would have done in the month is not debatable in the context of any car, as Aria sales figure were alwyas under 500 mark, except a month or so last year. Since the launch of XUV (if one is to be compared) the numbers of Aria has increased month after month and that is not because of people are buying it as they cannot get XUV but due to the reduced pricing (Discounts and all) from TML. Aria, since the time of its lauch was desirable (subjective) but a bit costly to afford (same logic of Badge). Therefore we cannot say that due to the XUV market share of Aria has gone down or other things.
I can digest this XUV taking over Aria market share if Aria was doing 1500 units prior to the lauch of XUV and it has come down to 300-400 units per month. But this is not the case, so iam not buying Raj's comment, " that Due to less supply by M&M of XUV Aria should sell around 1500 units per month".
I hope i have given my answer. Whereas one more thing when Safari is doing aroun 1200 units on an average in last 5-6 months than i guess 400 average figure of Aria is sound for TATA.
Now the thing is whether TATA has expected this much low Aria figures and the answer is NO, they were expecting a figure of around 700-800 figures per month due to the premium nature of the vehicle and its positioning.
Vis a vis even M&M was not expecting this much volume, as they were ready with only 1800 units per month for XUV. Which is almost half of the Scorp.
So If Aria will do around 600-700 units per month that would be good for TML. If more than that will be bonus for TML.
Later on, i guess from second batch onwards Aria would be exported to europian countries. And same goes for M&M after the upgradation of 5000 units per month XUV will be exported to other countries.