Re: Mahindra XUV500 Facelift (2018) Spied
It can definitely be a competitor to Jeep Compass in India provided we get to know the actual specs of this upcoming C-SUV. Since the C-SUV segment is gaining lot of prominence in our market I am sure M&M would launch this to tackle the competitors. But the only point which I am concerned is Ssangyong isn't having that much of a recall value in minds of the buyers here as the Jeep has. Jeep is supported by FIAT and in itself as well Jeep brand does have a long history in automotive sector however even though supported by Mahindra, we can't say the same about Ssangyong. Rexton was sold along side the M&M model line up yet wasn't able to fly off the shelves for them so introducing a 2nd product needs a well marketed approach to make it a success. Also, not to forget, Jeep is also having the Renegade C-SUV lined up for the Indian market so that would further make the competition strong for this new entrant to some extent. The 1 thing with which Ssangyong will have a upper hand is the service network of Mahindra that is still far better than FCA & even the Mopar. Lets see what has M&M got this time in the Expo.
Regards
Akash
The biggest problem of Indian Car market is it's price & mileage oriented. People buy cars as per prices & mileage number in India. Indian customers go as per looks rather than actual capacity of doing certain things. That is why S-Cross, KUV1OO, Nexon, TUV1OO & Duster etc are called as SUV's. Last two can do at least some of the off roading stuff but all others are just gimmick here.
People in India wants SUV's but in small size rather than buying hatchbacks, so these naming & SUV looks always works, that is why C-SUV's are famous.
Talking about Ssangyong's future OR Past in India, Mahindra actually killed that brand in India. Rexton was getting a good response in earlier phase as people were bored to buy Fortuner and wanted same kind of butch product. Rexton was perfect match & many people purchased Rexton but later Mahindra removed support for Rexton in India. Reasons are unknown & we don't have any official statement proving that but Ownership reviews of Rexton gives a glimpse of that. My guess is Mahindra
killed that product to save
XUV5OO.
Now that past is gone & from this year onwards Mahindra want to bring Ssangyong models in India but this time under Mahindra product category rather than Ssangyong products. So Rexton may be called as
XUV7OO & S201/TIVOLI will be
XUV3OO. Yes these naming schemes are rumors but these two's are coming under Mahindra product line so they will enjoy Mahindra's after sales support.
Sorry for the off Topic (
It is a XUV5OO 2018 Facelift Thread) but I always wanted to write all this as its fun to see Mr. Pawan Goenka nullified bringing
TIVOLI a year back and now planing to sell it in India as they can't compete with competition. Mahindra don't have vehicles in this segment, TUV3OO, & the Plus, Nuvosport can't beat Jeep Compass at any point so they need stylish and Morden looking SUV like vehicle to fight with Compass.
All questions will be answered in Auto Expo 2018, so lets wait for a month. Hope you will cover that Expo as its in Delhi, waiting for
TAI Thread for that Auto Expo 2018 coz many new products will be introduced in that EXPO & we have too many things to talk on.