BMW India: Facts & Figures

[Akash1886]

Mr. Rudratej Singh Passed Away following a Cardiac arrest

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[Akash1886]

BMW India launches Contactless Experience in response to the new normal of post COVID-19 reality.

Explore the world of BMW from the comfort of your home.

Review and buy new and pre-owned BMW cars.

Book vehicle service instantly.

#BMWContactless #StayHome #StaySafe

Gurugram

. BMW India has enabled a unique contactless experience for its customers in India. Introduced on 02 April 2020, the BMW Contactless Experience enables customers to explore and buy new and pre-owned BMW cars, book vehicle service, make payments securely online and more, with a click of a button using www.bmw-contactless.in

Mr. Arlindo Teixeira, Acting President, BMW Group India said, “At BMW, customers are at the core of everything we do. Amidst the current pandemic situation, we have successfully transformed our business processes and put in place various measures to effectively and efficiently serve our existing customers and prospects by leveraging new-age digital technologies. An industry-first comprehensive initiative, the BMW Contactless Experience offers consumers an all-new way to explore and experience the world of BMW while being in the comfort of their homes. Since its launch in April 2020, we have seen a tremendous increase in customer engagement, configuration requests and virtual product presentations on this platform. As business dynamics evolve post the current COVID -19 pandemic, the BMW Contactless Experience will play a crucial role in offering seamless sales and aftersales services to our existing and new customers. We will bring JOY to our customers no matter where they are.”

BMW Contactless Experience introduces customers to a new way of exploring, experiencing and owning a BMW without the need of visiting an authorised BMW dealership facility. It is designed to seamlessly take customers through a fascinating range of BMW products and services virtually. Customers can now personalise their preferred BMW and have their queries on product, service packages and finance options addressed in real-time by interacting with a dealer representative online. Customers can simply use either their smartphone, tablet or personal computer to interact with the sales consultant virtually and get a 360° view of vehicle exterior, interior and discuss other features. Vehicle brochures, specification details and other documents are shared online avoiding any physical contact. Customers will receive their BMW at the place of their choice after a thorough sanitisation process along with handover of all vehicle documents in a sanitised envelope. BMW Contactless Experience can also assist consumers to explore and buy a BMW pre-owned vehicles.

Existing BMW customers can book a service instantly using BMW Contactless Experience. Once logged into their account, customers can choose a convenient date and time, type of service required and confirm vehicle pick up and drop details. Service cost estimates along with details of the service are sent for customer approval using BMW Smart Video. Secure online payments for services availed offers complete peace of mind. The serviced vehicle is fully sanitised and delivered as per the requested location.

The deliveries and servicing of all customer vehicles will be done adhering to all local government directives post the lockdown period.

BMW India Financial Services will play an instrumental role in facilitating sales in the challenging market conditions. Customised and flexible financial solutions will be significantly valuable to premium clientele of BMW in these unprecedented and critical times.

To know more about BMW Contactless Experience, please visit www.bmw-contactless.in

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Akash

 

[Akash1886]

BMW Group India announces special services for doctors.

Complimentary engine oil service.

#BeInGoodHands #BMWService #MINIService #BMWContactless #BMWMotorradService #StaySafe

Gurugram.

BMW Group India has announced a special aftersales service initiative exclusively for doctors who own a BMW or MINI car or a BMW Motorrad bike and have been selflessly working round the clock to fight the unprecedented COVID-19 pandemic. As a gesture of appreciation, BMW Group India along with its dealer partners will offer complementary engine oil service at its dealership service centres across the country.

Mr. Arlindo Teixeira, acting President, BMW Group India, said, “Earlier this month, BMW Group India pledged its contribution to fight COVID-19 through its various CSR initiatives and by providing critical care equipment and services for medical facilities in Delhi NCR and Chennai. Doctors have been tirelessly working every day to ensure public health and safety. Complimentary engine oil service is a small gesture of appreciation from us and our dealer partners, for the selfless service of our patrons from the medical fraternity. It’s a JOY for us and our dealer partners to take care of their BMW, MINI cars and BMW Motorrad bikes during this unprecedented times.”

Doctors registered with Indian Medical Association, hospitals and clinics owning a BMW or MINI or a BMW Motorrad vehicle can register themselves at www.bmw-contactless.in to avail the service. Vehicles with engine oil service due as per Condition Based Service (CBS) will be eligible to avail the complimentary service within 90 days post the lockdown period. Existing BMW or MINI Service Inclusive package or warranty extension holders will be offered free sanitisation of the car in lieu of engine oil service.

Further information on the terms and conditions can be availed by contacting the nearest BMW, MINI and BMW Motorrad service centres.

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Akash

 

[Nairrk]

BMW Introduces Pre-Monsoon Extended Care+ Service Campaign

BMW India has rolled out a pre-monsoon extended care+ service campaign for its customers across India. It will help BMW owners to avail comprehensive aftersales services, pre-monsoon and electrical function ensuring that there vehicles are completely ready to hit the roads post the lockdown and they don't face any issue in the monsoon season. Moreover, BMW dealers that are based out of areas that have a history of water logging and have been affected by flood have been asked to be proactive and they will be contacting their customers for priority servicing and check-up of vehicles.

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[Nairrk]

BMW India Starts Operations At Chennai Plant

BMW Group India has restarted operations on 1 June 2020 in accordance with government guidelines. Local production at the company's Chennai plant has resumed with less than 50 per cent of the regular workforce catering to the production demand in the country. BMW Group India has implemented precautionary measures to create a safe working environment including remodeling of offices, plant and dealership layouts to ensure strict social distancing. Standard operating procedures have been implemented to ensure periodic surface sanitisation in all working areas.

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[Nairrk]

BMW introduces a new brand design in India with #JustCantWait campaign

Gurugram (Haryana) [India], June 22 (ANI/BusinessWire India): BMW Group announced the introduction of its new brand and corporate identity for online and offline communications in India. The BMW, BMW i and BMW M communication logos have been completely reworked, with a new logotype and new design principles.

The BMW brand now delivers on the expectations and visual style of today and is better suited for the digital age. #JustCantWait is the first communication campaign in India to reflect the new brand design.

In the current challenging market scenario BMW Group India has transformed all facets of its businesses leveraging new age digital technologies to better serve its customers at the comfort of their home. #JustCantWait campaign reflects upon the brands positivity, customer-centricity and its relentless focus on bringing 'Joy' to its customers. It celebrates the unique relationship between the consumer, their car and the desire for 'Sheer Driving Pleasure'.

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[350Z]

BMW India has extended Warranty & Service / Repair Inclusive Packages till 30th June 2021 for customers whose packages were due to expire between 31st March – 29th June 2021.

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350Z

 

[350Z]

BMW India has launched “Contactless Service” facility. Sharing more details from Press Release.

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BMW Contactless Services introduces customers a digital first way of end-to-end vehicle service without the need of visiting an authorised BMW workshop facility. It is designed to seamlessly take customers through the entire vehicle service virtually.

Customers can simply use BMW One App on their smartphone or get online via a tablet or personal computer to select the required type of service, choose a convenient date and time slot along with the nearest BMW workshop. BMW service personnel will reach the pick-up location, sanitise the vehicle and proceed for its service. Customers will receive detailed assessment of the condition of vehicle and additional service recommendation via the industry first BMW Smart Video update. Customers can review the service requirement, quotation and approve the same instantly online. Further secure online payments for services availed offers complete peace of mind. The serviced vehicle is fully sanitised and delivered as per the requested location. The deliveries and servicing of all customer vehicles will be undertaken by adhering to all local government directives post the lockdown period.

BMW Smart Video an exclusive app-based smart video and image solution where customers can give real-time approvals for required service and repairs. The dealership technicians create a video of the service vehicle explaining the service / repair requirements and share the quotation online. Customers receive a link where they can understand the service requirements through the video and give an approval online without the need of visiting the dealership again. BMW Smart Video solution has already benefitted more than 81,000 customers with high rate of customer satisfaction.

BMW One App provide with an easy to use medium to interact with the BMW products, services and supplementary offerings anytime and anywhere. The app can be used for service booking and test drive requests through a few easy clicks and steps. Customers would be able to access BMW Smart Video functionality and the BMW Used Car portal as well. The app is available of Apple iOS and Android Play Store.

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350Z

 

[350Z]

Following are the sales figures of BMW Group brands in India. BMW India posted highest growth in a decade of 35% with 8,236 units while MINI India records growth of 25% with 640 units.

BMW Motorrad India has its highest annual sales of 5,191 units.

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Press Release:

BMW Group India has achieved the highest growth in a decade by delivering 8,876 cars (BMW and MINI) and 5,191 motorcycles in 2020. BMW India registered sales of 8,236 units and MINI India of 640 units. BMW Motorrad sold 5,191 motorcycles.

Mr. Vikram Pawah, President, BMW Group India said, “BMW Group India has remained strong and resilient with all its three brands – BMW, MINI and BMW Motorrad - posting stellar growth. Greater flexibility and farsighted planning in business processes ensured that we overcame unpredictable market situations and increased our market share. An attractive product portfolio especially designed keeping in mind the requirements of Indian customers and an unwavering emphasis on customer service has significantly propelled brand loyalty and drawn many new customers into our fold.”

BMW India achieved over 35% growth as compared to 2020 - the highest in a decade. BMW India saw significant contribution of over 40% coming from the locally produced Sports Activity Vehicle (SAV) range including the BMW X1, the BMW X3 and the BMW X5. The new models such as the BMW M 340i xDrive, BMW X7 and BMW 3 Series Gran Limousine which were in excessive demand were either completely sold out or had long waiting period of several months. Exclusive editions launched specially for Indian customers in the festive season also received a tremendous response. The BMW 3 Series and the BMW 5 Series continued their traditional role as strong contributors in sedan segment.

MINI India successfully maintained its position as the most popular car in the premium compact segment with the exciting all new MINI range. The brand posted exceptional performance and annual growth of 25% as compared to 2020. The locally produced MINI Countryman commanded a share of over 50% in sales. The iconic MINI Hatch and the popular MINI Convertible contributed 18% each.

BMW Motorrad India recorded a spectacular year with highest ever sales by a premium motorcycle manufacturer. As compared to 2020, BMW Motorrad posted growth of 102.5%. The BMW G 310 R and BMW G 310 GS together commanded a share of over 90% in sales. Other models popular among the Indian motorcycling enthusiasts were BMW S 1000 RR, BMW R 1250 GS / GSA, BMW F 900 R / XR and the BMW R 18. The BMW C 400 GT scooter launched in the last quarter was also in great demand.

BMW Financial Services India played an instrumental role in facilitating sales performance under challenging market conditions. The customised and flexible financial solutions were significantly valuable to premium clientele of BMW, MINI and BMW Motorrad.

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350Z

 

[Nairrk]

BMW Rolls-Out 1,00,000th Made-In-India Car From Its Chennai Plant

German luxury car manufacturer – BMW’s Indian subsidiary, BMW Group India, is celebrating its 15th anniversary this year. This Bavarian luxury carmaker entered the Indian market in January 2007. On 29th March 2007, the BMW Group’s Chennai plant commenced its operations. Now, after nearly 15 years, the 1,00,000th made-in-India car has rolled out the BMW Group India’s Chennai facility. The 1,00,000th locally produced BMW car in the country is a BMW Individual (7 Series) 740Li M Sport Edition.

Commenting on this achievement, Thomas Dose, Managing Director, BMW Group Plant Chennai said, “It is a day of great joy and pride for us as the 1,00,000th ‘Made-in-India’ car drives out of our assembly lines. This accomplishment is a result of the team’s hard work, efficiency and consistency which ensures that every BMW or MINI car locally produced here in Chennai is of the same international quality standards as any other BMW plant across the world.”

He further added, “Highly skilled employees, advanced manufacturing processes along with state-of-the-art technology and a strong focus on sustainability provided the necessary ingredients for this success. At the same time, increased localisation of up to 50 per cent and a robust collaboration with local supplier partners has created more value for everyone in the ecosystem. BMW Group Plant Chennai looks forward to raising the bar in sustainable manufacturing excellence further as the India story grows.”

BMW Group India currently locally produces 13 different models, which include the BMW 2 Series Gran Coupe, BMW 3 Series, BMW 3 Series Gran Limousine, BMW M340i, BMW 5 Series, BMW 6 Series Gran Turismo, BMW 7 Series, BMW X1, BMW X3, BMW X4, BMW X5, BMW X7 and MINI Countryman. Moreover, making sustainability a top priority, the BMW plant is said to run on 100 per cent green electricity. BMW Group India currently employs more than 650 people.

ExpressDrives

 

[350Z]

BMW has joined hands with India Art Fair to announce ‘The Future is Born of Art’ initiative. The first BMW iX served as a canvas for artists and inspired them to reflect on the philosophy of ‘Sustainable Circularity’.

Four selected artists were asked to submit proposals reflecting their unique interpretations of the theme. Artist Faiza Hasan’s work stood out and was appreciated by jury and public alike.

Her winning design will be reflected on the BMW iX as a car wrap and shown at the India Art Fair taking place in New Delhi from 28 April – 01 May 2022.

Jury members included Bose Krishnamachari (Founding President of Kochi Biennale Foundation), Sonal Singh (M.D of Christie’s India), Alex Kuruvilla (M.D of Condé Nast India) and Jaya Asokan (Fair Director).





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Press Release:

‘The Future is Born of Art’ is a unique initiative by BMW India and India Art Fair which aims to propel emerging Indian artists and further BMW Group’s commitment to promote art, sustainability, and innovation.

As part of the initiative, the first all-electric BMW iX served as a canvas for artists and inspired them to reflect on the philosophy of ‘Sustainable Circularity’ — a vision of a world with responsible and efficient use of resources. Four selected artists were asked to submit proposals reflecting their unique interpretations of the theme. Artist Faiza Hasan’s work stood out and was appreciated by jury and public alike. Her winning design will be reflected on the BMW iX as a car wrap and shown at the India Art Fair taking place in New Delhi from 28 April – 01 May 2022.

The design by artist Faiza Hasan represents a coming together of people of all kinds against the backdrop of a common sky. For the artist who likes to explore the relationship between self and society, sustainability is about connectedness. Along with the drawings of real people in our community, she uses Urdu words—‘suno’ meaning ‘listen’, ‘tasawur’ meaning ‘to imagine’, ‘umeed’ meaning ‘hope’, ‘nigehbaan’ meaning ‘to safeguard’—reminding us to pay attention to the voices that can help shape our collective future.

Mr. Vikram Pawah, President, BMW Group India said, “Creativity is at the heart of everything we do. For over 50 years, BMW has supported various cultural initiatives around the globe, and is proud to partner with India Art Fair to create an engaging ‘The Future is Born of Art’ platform for emerging artists in India. The first all-electric BMW iX is a perfect intersection of futuristic design and sustainability that serves as an inspiration to all. I congratulate Faiza Hasan for her work and hope that such initiatives empower many more young Indian artists in imagining a sustainable world.”

Jaya Asokan, Fair Director, India Art Fair said, “The future begins in imagination, and we are proud to introduce this new commission that centres artists and their vision of a shared, sustainable future. Our partnership with BMW India is truly one of a kind, and we’re thrilled to celebrate creativity in all its glory at the upcoming India Art Fair this April.”

The jury members included eminent stalwarts from the Indian art fraternity - Bose Krishnamachari, Founding President of the Kochi Biennale Foundation, Sonal Singh, Managing Director of Christie’s India, Alex Kuruvilla, Managing Director of Condé Nast India, and Jaya Asokan, Fair Director at India Art Fair. Indian artists representing a diversity of practices and perspectives were shortlisted for the ’The Future is Born of Art’ initiative, including Faiza Hasan, Farah Mulla, Latheesh Lakshman and Visakh Menon. The selection criteria included the strength of the artist’s vision, narrative style, their exploration of the theme, and the potential of the design proposal as a car wrap.

The all-electric BMW iX.

Born Electric: The BMW iX is the BMW Group’s new technology flagship. It is the first BMW without any numerals in its designation. ‘iX’ stands for the first BMW electric all-wheel drive vehicle (SAV – Sports Activity Vehicle). It effortlessly combines premium mobility with zero-emissions, sporting agility and a long operating range with luxurious spaciousness. Characterised by sculptural and monolithic design, the iX represents a new face that makes mobility easier and comfortable while creating powerful presence and dynamics rarely seen in a vehicle.

About BMW Group’s commitment to culture.

For 15 years now, the BMW Group India has initiated and been engaged in many leading cultural programs. The focus of its long-term commitment is set on modern and contemporary art, music, as well as architecture and design. The BMW Group guarantees absolute creative freedom – as this is just as essential for groundbreaking artistic work as it is for major innovations in a successful business. In 2007, two BMW Art Cars embellished by world renowned artists Andy Warhol and Roy Lichtenstein were presented at the Jehangir Art Gallery in Mumbai. BMW Art Car by Andy Warhol, Jeff Koons, Sandro Chia and Cesar Manrique have been exclusively showcased at various editions of the India Art Fair. In 2012-13, the innovative BMW Guggenheim Lab came to India. Since 2012, BMW has partnered with Kochi-Muziris Biennale, the contemporary art fair, which brings international artists to India and creates a global platform for Indian artists.

About India Art Fair.

India Art Fair is the leading platform to discover modern and contemporary art from South Asia, offering a unique access point to the region’s thriving cultural scene.

Taking place annually in India’s capital, New Delhi, the fair reflects the city’s fast-developing local arts scene, while offering curated insights into the cultural landscapes of neighbouring countries. The fair’s programme - which draws together galleries and artists, private foundations and arts charities, artists’ collectives, national institutions, cultural events and festivals - enables international audiences to engage in innovative ways with the cultural history and development of the region.

The fair is committed to supporting arts education and professional development opportunities, recognising the crucial need to support the development of the local arts scene, and providing dedicated exhibition space to emerging galleries and arts organisations. Around the year, the fair aims to run an extensive programme of events, including education initiatives, artist commissions and pop-up programmes, aiming to increase audiences for the arts within India.

India Art Fair is owned by Angus Montgomery Arts, a division of Angus Montgomery Ltd. The 13th edition of the fair will take place at the NSIC Grounds, Okhla, New Delhi from 28 April to 1 May 2022.

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350Z

 

[350Z]

BMW India Plant in Chennai is celebrating 15th anniversary. It commenced operations on 29th March 2007 with 3-Series as its first locally produced vehicle.

Presently, BMW locally manufactures 13 models: 2-Series Gran Coupe, 3-Series, 3-Series Gran Limousine, M340i, 5-Series, 6-Series GT, 7-Series, X1, X3, X4, X5, X7 and MINI Countryman.





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[350Z]

BMW Group India has recorded the best-ever half-yearly sales performance by delivering 5,570 cars and 3,114 motorcycles between January – June 2022.

Nearly 50% of the car sales come from the locally produced Sports Activity Vehicle (SAV) range including BMW X1, X3, X4, X5 and the X7. In bikes, BMW G310 R and BMW G310 GS commanded a share of around 90%.

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[350Z]

L&T Technology Services has won 5-Year multi-million-dollar contract from BMW Group to provide high-end engineering services of infotainment consoles for BMW Hybrid Vehicles.​

Press Release:

L&T Technology Services Limited (BSE: 540115, NSE: LTTS), a leading global pure-play engineering services company, announced today that it has won a 5-year, multi-million-dollar deal from European luxury vehicle maker BMW Group to provide high end engineering services for the company’s suite of infotainment consoles targeted for its family of hybrid vehicles.

The large deal was awarded to LTTS because of its deep domain expertise and engineering leadership in transportation technologies and LTTS’ proven ability to offer unique opportunities to scale up existing projects and work on new ones. The LTTS team of engineers will be providing services in the areas of software build and integration, infotainment validation and defect management.

LTTS has an existing Near Shore Center which provides engineering and R&D services for BMW Group’s suite of infotainment consoles and its family of hybrid electric vehicles. The proximity to BMW Group’s campus will enable LTTS’ engineers to work on a variety of solutions and offer services in real time.

“This latest deal win is a testament to LTTS’ long-standing expertise in the automotive engineering services domain. Our transportation engineering services are enabling leading OEMs to build innovative and sustainable vehicles and achieve faster time to market using new age digital technologies. We are delighted to strengthen our existing engagement with

BMW Group and are fully committed to deploying our digital engineering capabilities and assist with the launch of their new family of hybrid vehicles,” said Abhishek Sinha, Chief Operating Officer and Board Member, L&T Technology Services.

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[350Z]

BMW has delivered the 1,00,000th “Made in India” car. Seen in this image are Vikram Pawah (President, BMW Group India) handing over the keys to car owners Anil Chawla and N S P Chawla.

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