Yes thats true they have changed the logo. ![[frustration]](https://www.theautomotiveindia.com/forums/images/smilies/Frustration.gif "Frustration [frustration]")
Mahindra Logan Renamed as Verito (Short Version Soon)
- Thread Starter 350Z
- Start date
well the reason being their joint venture ending up with renault, which is why they named it new to verito cause they cannot use Logan name as well which is branding of renault.
Thread Starter
#77
Buddy so you can agree with me that Logan has got it's major chunk of sale in taxi sector. But the question remains here is whether the taxi sector in India is bigger than the mass public? IMO it's not, that's the reason why the likes of Dezires & Manzas are still doing good in the mass public.
Without mentioning any brand I can say one thing, CARS should always made for mass public, taxi segment is just a part of the game. Otherwise those brands will sideline in a short span of time for sure.
Without mentioning any brand I can say one thing, CARS should always made for mass public, taxi segment is just a part of the game. Otherwise those brands will sideline in a short span of time for sure.
There you are. I second you on this thought.
With full respect, M&M doesn't know to brand any of their product in a well manner. They never made any massive ad campaign like TATA's are famous for. They have got huge success for Scorpio & Xylo in the gap which Qualis was made with it's way out. Both those products are apt for a country like India where people always love to be with family.
With full respect, M&M doesn't know to brand any of their product in a well manner. They never made any massive ad campaign like TATA's are famous for. They have got huge success for Scorpio & Xylo in the gap which Qualis was made with it's way out. Both those products are apt for a country like India where people always love to be with family.
well i do sort of agree with you here but not completely, remember all taxi's running across nation are well proven ones with running more then lacs of kms on board which proves the vehicle upright, but for masses what company needs to do is better campaining which here as well mahindra didnt even showcased single adds on commercials,newspaper whatsoever, all this new verita was launched silently which isnt a good thing in this market for sure.
Also the reason behind logan not doing so good was pricing along with its plane jane looks inside aswell as outside, example was tata indigo as well which was not stunning as well but tata's VFM strategy along with better marketing partners did well for them and didnt for mahindra.
What i feel mahindra should do is make some good facelifts with the looks of new Verito rather then just name,give better interiors as well as some changes in its exteriors like etios which took the masses like strom, along with its brand value which is much higher for this price range.
Also the reason behind logan not doing so good was pricing along with its plane jane looks inside aswell as outside, example was tata indigo as well which was not stunning as well but tata's VFM strategy along with better marketing partners did well for them and didnt for mahindra.
What i feel mahindra should do is make some good facelifts with the looks of new Verito rather then just name,give better interiors as well as some changes in its exteriors like etios which took the masses like strom, along with its brand value which is much higher for this price range.
![[thumbsdown]](https://www.theautomotiveindia.com/forums/images/smilies/Thumbs%20Down.gif "Thumbs Down [thumbsdown]")
this will not do anything great for logan!!
Thread Starter
#82
I was wondering how come the Verito disappeared so soon from the limelight and then, received this mailer today from Mahindra about the three new advertisements starring the Verito. You can watch them online here: Mahindra Verito Gallery | Mahindra Verito Models | Mahindra cars
Drive Safe,
350Z
Drive Safe,
350Z
I think the only reason the Logan failed to sell in numbers was initially people feared about Renault's A.S.S and high pricing. But now since Mahindra has taken over , spares wont be a problem and they priced it also quite well.
But still i would have expected something new from Mahindra. See what Ford did to its Fiesta and Hyundai did to its new fluidic Verna , Mahindra could have done something like that.
But still i would have expected something new from Mahindra. See what Ford did to its Fiesta and Hyundai did to its new fluidic Verna , Mahindra could have done something like that.
Dude its not much worry when logan is in hands of established company..they only need to better its looks now!!
Thread Starter
#85
The Verito Man is here. Follow this link for the exclusive premiere of this TV commercial: Mahindra Verito Gallery | Mahindra Verito Models | Mahindra cars
Drive Safe,
350Z
Drive Safe,
350Z
Thread Starter
#86
here are some spy pics of sub 4meter Verito caught testing in Bangalore.
Source:
Spied - Sub-4 meter Mahindra Verito (Mahindra Verito CS)
Source:
Spied - Sub-4 meter Mahindra Verito (Mahindra Verito CS)
