For me, brand value does matter a lot. For example, I would rather be seen in a Volkswagen than in a Tata or a Hyundai. My head says opt for the Ford Figo-it is the most sensible choice. But it would be so much more better to be seen in a Volkswagen Polo. It looks so premium and rich, it doesn't really feel like a small hatch. Same goes for sedans too. I wouldn't buy a Maruti-Suzuki at Rs.20 lakh, no. I would rather opt for a Skoda or a VW.
Does Brand Value Matters?
- Thread Starter raj_5004
- Start date
Thread Starter
#33
buy toyota is a bigger brand than mahindra, thats what he wanted.
Thread Starter
#35
this is OT here but i personally feel a modified bolero looks much better than a modified scorpio. i would love to have a bolero stinger in place of my scorpio mHawk. yes, the bolero stinger comes with the CRDe engine!
pics of bolero stinger & scorpio platoon-
pics of bolero stinger & scorpio platoon-
That was his choice of buying a corolla! He got the corolla for some 3.5-4lacs, but buying a brand new scorpio and corolla both would give him a seroius shock!
for me, it is surely yes! My dad believes same. We got Civic mainly because ALtis here has taxi image.
Brand value matters? Obviously yes. Otherwise why would any sensible company keep a good amount of its budget to improve or maintain the brand value. No one wants to be tagged or typecast in a low value mode.
Tata has spent millions to shakeoff the taxi image (with indica), but will it ever be!
M&M came out with Xylo and it used skinny models to create a upmarket brand value. Did it help? I dont know.
People buy and love Fiat because it is the parent of Ferrari.
Imagine in future maruti comes with a sports car say hypothetically similar to a ferrari, how many people will buy it? I doubt not many.
Tata has spent millions to shakeoff the taxi image (with indica), but will it ever be!
M&M came out with Xylo and it used skinny models to create a upmarket brand value. Did it help? I dont know.
People buy and love Fiat because it is the parent of Ferrari.
Imagine in future maruti comes with a sports car say hypothetically similar to a ferrari, how many people will buy it? I doubt not many.
That's an interesting idea for new topic. I have created a separate thread for it here. Check out: http://www.theautomotiveindia.com/f...uld-you-like-seeing-your-car-taxi-market.html
Drive Safe,
350Z
Drive Safe,
350Z
Nice one. We were also surprised to see taxis in bangkok as Toyota corolla or altis![[:)]](https://www.theautomotiveindia.com/forums/images/smilies/Smile.gif "Smile [:)]")
Indians should be happy and proud to own and drive a Mahindra & Mahindra or a TATA as it is their own product, same as the Germans are about Maybach, BMW, Mercedes, Audi, VW.. French about Citroen.. Italians about Ferrari, Lamborghini, Alfa Romeo, FIAT.. Britons about Aston Martin, Bentley, Rolls Royce.. Swedish about Saab, Volvo or for that matter the Czech about Skoda !!!
But do the Indian Car Manufacturers provide the luxury,comfort,safety and performance levels of their foreign counterparts ? I am sure, with growing and advancing technology and R&D, one day they will and a day will certainly come, when atleast some Indians will prefer and BE PROUD to own an INDIAN VEHICLE![[thumbsup]](https://www.theautomotiveindia.com/forums/images/smilies/Thumbs%20Up.png "Thumbs Up [thumbsup]")
JAI HIND
But do the Indian Car Manufacturers provide the luxury,comfort,safety and performance levels of their foreign counterparts ? I am sure, with growing and advancing technology and R&D, one day they will and a day will certainly come, when atleast some Indians will prefer and BE PROUD to own an INDIAN VEHICLE
JAI HIND
By the way, world over, Skoda has a brand of a "Budget-Car" or rather a commoner's car. In India, it is considered to be a "Well-off man's Car" and true !! Quite heavily priced. No doubt it is feature-packed, performance is good 90/100 complain of A.S.S.
Still, Indians love and will love a Skoda![[;)]](https://www.theautomotiveindia.com/forums/images/smilies/Wink.gif "Wink [;)]")
Lucky Czechs, they got a good market in India !!
Still, Indians love and will love a Skoda
Lucky Czechs, they got a good market in India !!
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Correct ! One should be practical while buying a vehicle, thinking of his/her own needs, go through all the vehicles in that budget, then pick the BEST .
Cheers !!
Cheers !!