Ashok Leyland to be renamed Hinduja Leyland?


Thread Starter #1
Joined
Mar 28, 2011
Messages
2,924
Likes
2,199
Location
Madras
Hinduja Group company Ashok Leyland(AL) is in the process of going through a major branding exercise which will include a change in its logo, name as well as category segmentation. Sources in the marketing circuit and the company said that the exercise is part of the larger Hinduja Group corporate branding exercise which is underway.

Source:Ashok Leyland to be renamed Hinduja Leyland - Times Of India
 
Last edited by a moderator:
Joined
Aug 22, 2009
Messages
2,977
Likes
27
Location
India
Hinduja Group company Ashok Leyland(AL) is in the process of going through a major branding exercise which will include a change in its logo, name as well as category segmentation. Sources in the marketing circuit and the company said that the exercise is part of the larger Hinduja Group corporate branding exercise which is underway.

Source:Ashok Leyland to be renamed Hinduja Leyland - Times Of India
i don't understand this excercise in renaming the company but lets see how their new logo will look like. i like logo which AL has right now..
 

Attachments

Top Bottom