Land Rover Defender 80 To Be Small, Affordable Yet Rugged


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Nairrk

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  • Land Rover is working on a smaller, more affordable model for the Defender range.
  • Possibly called the Defender 80, it may ride on a platform shared with parent company Tata.
  • Expect the Defender 80 to arrive in 2022 with a starting price in the $30,000 range.

The upcoming Defender 80 is a new baby Land Rover set to be positioned below the recently revived Defender in the brand hierarchy. If it reaches the U.S. market, it could provide a more affordable entry point to the off-road-oriented Defender range. U.K. media reports have named it the 80—given that Land Rover calls the two- and four-door Defenders the 90 and the 110, respectively—although there is no confirmation of that.

Land Rover will likely build the 80 in Asia on a platform shared with parent company Tata and related to the one that underpins the existing India-market Tata Harrier. Powertrain options should include JLR's smaller turbocharged Ingenium engines, possibly including a three-cylinder,

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350Z

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Good news for enthusiasts. However, I feel that launching more cheaper variants of a legendary SUV like this one might impact dignity and snob value of the “Defender” brand. Land Rover should consider pricing the current version more reasonably in India through localization and I’m sure it’ll have several takers.

Drive Safe,
350Z
 
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