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Now, this year’s best indian brands study is out and of the top 40 brands, five of them are in the automotive domain. The tata group, of which tata motors is a big constitutent, has continued to hold the top position and is valued at rs 739.44 billion. The mahindra group, of which uv maker mahindra & mahindra is a strong force, drives in at eighth position at rs 169.15 billion valuation.
More than half of the best indian brands came from five sectors: Automotive (5), diversified (10), financial services (12), telecom (2), and technology (2). Automotive is one of the top growing sectors, leading the change is maruti suzuki india, which has posted a 19 percent increase in brand value versus 2016 to rs 137.04 billion.
More than half of the best indian brands came from five sectors: Automotive (5), diversified (10), financial services (12), telecom (2), and technology (2). Automotive is one of the top growing sectors, leading the change is maruti suzuki india, which has posted a 19 percent increase in brand value versus 2016 to rs 137.04 billion.
He adds, "the top-growing best indian brands too have begun to understand and demonstrate the levers that drive growth and value. Maruti suzuki, the top-growing brand for the second year in a row, has done an exemplary job with reliance, kotak, jsw, hdfc and ashok leyland not far behind. Our analysis of the best global brands reveals some simple truths. Truths that are useful for indian brands to consider while driving growth in our rapidly changing market.”
on being the top indian brand for five consecutive years, harish bhat, brand custodian, tata sons, said, “tata is a brand that is synonymous with leadership and trust. The tata brand has a truly global reach, and a presence across diversified businesses. Over the past 149 years of its existence, the tata group has consistently kept the community at the centre of everything it does, in line with the vision of its founder, jamsetji tata. Simultaneously, tata has remained relevant to every generation, powered by its pioneering spirit. These values make tata a unique and powerful brand that is well regarded and much loved by all its stakeholders.”
on being the top indian brand for five consecutive years, harish bhat, brand custodian, tata sons, said, “tata is a brand that is synonymous with leadership and trust. The tata brand has a truly global reach, and a presence across diversified businesses. Over the past 149 years of its existence, the tata group has consistently kept the community at the centre of everything it does, in line with the vision of its founder, jamsetji tata. Simultaneously, tata has remained relevant to every generation, powered by its pioneering spirit. These values make tata a unique and powerful brand that is well regarded and much loved by all its stakeholders.”
In the global study – interbrand 2017 best global brands – automakers maintained their top dog status, as they did in 2016. This year, 16 auto brands – toyota, mercedes-benz, bmw, honda, ford, hyundai, audi, nissan, volkswagen, kia, land rover, harley davidson, mini, and ferrari – and one energy major – shell – are well entrenched in the top 100 most valued global brands. From india’s perspective, the tata motors’ owned land rover, which is part of jaguar land rover family contributes, 80 percent to tata motors’ annual revenue, and is a part of the automotive firmament in this year’s list.
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